Rob Hurwich – Digital Portfolio

Strategic Sales & Marketing Systems

Lead Yourself Youth

Lead Yourself Youth had a successful training and workshop program for helping youth become leaders, but lacked a foundational base from which to launch their offering out into the world.  Their website and messaging needed to appeal to youth, but primarily target adults who are the actual clients purchasing the programs.

Our approach was to first clarify the offering and the value it was bringing to all parties in their target audience.  We then added that messaging and written content to a lively and sleek design that stayed modern and professional.  We implemented an area for resources and templates for courses that were set up beautifully and could scale with the business.  Finally, we set up a strategically based contacct system, so that it would be easy for potential clients to reach out and quickly find their way to the right team members. 

Venture Way Collaborative

This community organization required a website that showed off their rental space and would bring customers while at the same time demonstrating their overal mission of collaboration and uplifting of community members.  In addition, they needed a streamlined booking process with complex variables and customer management system.

Our team took the core of their mission and purpose and created a vibrant and bold site that showcased the property and all it has to offer.  We refined the branding and sales messaging and wrote all the site content.  We also created a unique booking experience for customers, while streamlining the amount of work the team has to do on the back end.  Finally, we connected booking, marketing, and sales systems to ensure that every potential and current customer was in the right position to be connected with the Venture Way team.

Fab Finds Estate Sales

Fab Finds was an established estate sale company ready to level up their brand, client base, and revenue per sale. Their existing website was outdated, their marketing was word-of-mouth, and their visual identity didn’t reflect the quality of service they provide. They needed a clear, compelling way to attract higher-value clients, stand out in a crowded field, and streamline the process for both sellers and shoppers.

We developed a full strategic sales and marketing system, starting with core brand strategy, messaging, and visual design. We then designed and built a modern, professional website with dedicated listings for estate sales, an easy navigation experience, and copy that builds trust and action. The site is SEO-optimized from the ground up and integrated with local search platforms like Google and Yelp. Finally, we set up analytics reporting, ongoing SEO performance tracking, and a scalable backend infrastructure to support growth and client selectivity.

Websites

Sangeet Millennium

Amie required a fresh start for her website. Our goal was to create a user-friendly site that reflects the vibrant aesthetics of South Asian culture.

Collaborating closely, we achieved a balance of bold visual style and streamlined functionality, built with a focus on promoting her services and generating leads and sales. The end result is a website that clearly presents rich information about Amie’s offerings without overwhelming the visitor.

“Holistic Systems did an amazing job with my website. It has just the look and feel that I was hoping for. They were great to work with and helped me understand more about how to make the website a tool for selling my products and services, as well as look beautiful.”

Amie Maciszewski

Erika Knerr

Erika required a website to elegantly display her diverse work while separating her art from her graphic design projects.

We collaborated to create a unique, interactive, and user-friendly website that effectively met her needs. The website features a custom menu that showcases her art categories with a single click. We simplified the content management process, enabling Erika to effortlessly update her website with new projects.

“You brought my vision to life! It’s beautiful, matches what I was trying to acheive, and the user functionality is amazing!  It’s been instrumental in professionally showcasing my work.”

Erika Knerr

Counselor & Healer

When Kellyann approached us, she was left with an inaccessible and poorly designed website by a previous developer. We promptly migrated her site to a more user-friendly CMS and hosting platform.

We then developed a professional, beautiful website that effectively communicates her various services and aligns with her brand. This project transformed her online presence, providing clarity for potential clients and consistency with her brand.

Nina’s Healing

Nina needed a user-friendly, visually appealing website that effectively communicated her services.

Our marketing and copywriting teams worked to create concise and engaging copy that articulated Nina’s offerings. The website was designed to align with her chosen aesthetic, ensuring a harmonious blend of design and functionality. The final website served as a strong foundation for her business, effectively conveying her services and creating a smooth user experience.

“Holistic systems used a kind, collaborative, and supportive approach to help me create a beautiful website that reflected who I truly am and the services I offer. The team is honest, thoughtful, and beneficial in their approach.”

Nina Foley